Did you know that 90% of consumers read online
reviews before they make a purchase? Online reviews have become the most trusted
resource for buyers around the globe. If your business doesn’t have any testimonials
or reviews, get started on them now!
The process for getting reviews should alert you
to follow up with a customer who recently made a purchase. It’s nice to follow
up with an email, text message or a phone call. People respond to different types of touch
points. When you call, keep it brief and set the tone at the beginning. Let
them know you are calling to get some feedback on their recent
purchase/experience, and you have 3 questions you would like to ask them.
Create a questionnaire with 3-5 easy questions
that they can answer regarding your product or service. For example, Can you describe your experience with our
staff? or Did you find the online transaction simple?
Make it easy for them to leave a review by sending
them links to your Google business listing, Facebook business page, and/or
website testimonial form.
Have you ever noticed the GOLD STARS in Google
Search Results? Those stars come from online reviews. Your customers know what
they are, and GOLD STARS can greatly influence their purchasing decision. Get the edge on your competitors and get
Google Reviews.
Lastly, you know how everyone wants to eat at a
restaurant that has a line out the door and are not interested in the
restaurant that has the empty tables? Same is true for business. Online reviews
and testimonials validate the services/products you provide and communicates
clearly how your business has helped others. Reputation is everything!
As always, if your website is icky, call Rikki!
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