Why is Search Engine Optimization Important?

You just launched your website, now what? How will customers find you? Webgirl Technology recommends you start by performing some basic Search Engine Optimization or SEO.

Search Engine Optimization (SEO) ensures that your business ranks high on search engines like Google and Yahoo when a consumer is looking for a specific product or service. SEO tasks include site keywords, page titles, headings, page descriptions, and many more ways to make you stand out from the crowd. It is a way of earning traffic through unpaid or free listings.

Before you develop your SEO contents, make sure you can answer some basic questions.
What is your ideal customer demographic?
How old are they?
What is their gender?
What is their ethnicity, race, and cultural background?
What is their education level?
What car do they drive?
What do you think is the biggest problem you solve for them?
Who are your competitors?

Answering these questions makes it easier to get the right customers to your website. 

As always, if your website is icky, call Rikki!