Google Algorithm Updates

In November 2019 and January 2020 Google updated their algorithm. These updates had significant impacts on search engine results. Everyone knows that Google routinely makes small changes to their search engine algorithm, and they occasionally make significant changes as well called Core Updates. 

Google’s new algorithm measures a website’s relevancy differently than before and this changes every website’s search engine performance for desired keywords.

The key to ranking well on search engines is to remain focused on providing content that is the most helpful to consumers.

Keep the following in mind when creating content:

·         Is the content original and helpful?

·         Is the content well-researched?

·         Is it well written and error-free?

·         Does it provide value?

Content is just one piece of the new Google algorithm update. There is another criteria called First Glance. This addresses unique pages on your website including your About Us page, links to listings, review sites, and other industry-related websites.

Google, like all other technology, is constantly changing and evolving, as should your website. Call for a FREE demo on how we can help your website rank better. Every business wants to be at the top of a Google Search, but you have to know how to make it happen.

As always, if your website if icky, call Rikki!