How to Design a Website

It takes technical skills to create a website, and designing a website takes special skills as well. But, there are ways you can help your website designer and developer. 

Logo, Pictures, Graphics. Have your logo professionally designed and provide colors as well as fonts to your designer for brand consistency. Invest in quality brand photography. Have your headshot as well as product photography done. Lastly, provide your designer with graphics designed using your brand image. With all of these design elements in place, this will make the process easier for you as well as for your designer. 

Design Ideas. Which websites do you visit often? Do you like their look? Is it easy for you to navigate? Maybe you like the animation on one website, but the contact us page on another site. Take some time to review other websites, including your competitors'. If you find something you like about a website in a different industry, make note of that. 

Share Your Ideas. Communication is key to getting what you want when designing your website. Let your designer know what you like and don’t like. For example, if you like the way the header looks, say that. If you don’t like the animation, say that too. Remember, your website is your website.

Investing in a website is an expense. It’s the face of your business that’s open 24-hours a day, 7 days a week. Some people may find your business on Facebook or a business card, but everyone has access to the internet, which gives them access to your website, business, products and services. 

Always, if your website is icky, call Rikki!

Build an eCommerce Subscription Business

We’ve got a new offering in our eCommerce capabilities within Oasis website editor.  Create recurring revenue and increase customer loyalty with subscription products! You can use them to offer all types of products and services on a recurring basis.

With recurring subscriptions, you can offer customers products and services on a recurring basis – everything from weekly yoga classes to monthly puzzles and seasonal apparel deliveries.

Subscriptions can bring so many benefits, including:

• Creating recurring revenue

• Increasing the lifetime value of customers

• Building customer loyalty

• Anticipating production needs

You can choose from several subscription billing cycles: daily, weekly, biweekly, monthly, quarterly, or annually. A few examples:

• Food: Daily coffee, donut, or bread delivery

• Everyday products: Household items or magazine delivery

• Cosmetics: Lip gloss of the month

• Subscription boxes: Regular deliveries of puzzles, socks, etc.

• Memberships: Month-long access to online yoga classes

• Recurring donations, and more

Any business can offer a product or service on an ongoing basis. Be creative and identify ways for you to maximize your profitability.

And, remember! If your website is icky, call Rikki!

How to Create Organic SEO

 

Search Engine Optimization

Search Engine Optimization (SEO) is the process of growing the online visibility of a website in organic, non-paid search engine results. Usually, the earlier or higher your website is on a search engine and the more frequent it shows up, the more visitors it will receive from the search engine’s users. 

 

With the right SEO strategy, your website can increase its page views, engagements, and sales. Here are three SEOtips to help boost your website.

 

Optimize Your Page Titles

Each page title needs to be unique that describes your page’s content.

Your goal is to help the user understand what your page is about by being brief and descriptive. Use the right keyword

in your page title so it shows up in search engines. For example, if your website is about sports, your page title should

include sports in it.

 

Link To Internal Pages On Your Site

Internal links are links that point to other pages on your website. Internal links are a way to promote the other pages

on your website. Make sure to include internal links in every article you post and on every page on your website.

 

Meta Tags for Search Engines and Social Media

 

To ensure the preview of your page on social media and search engine snippets look good, remember to set the following:

• Site Title and Description

• Social Media Image

• Page Titles and Descriptions

• Blog Post Descriptions

 

Search Engine Optimization, commonly referred to as SEO, ensures your business ranks high on search engines like

Google and Yahoo when a consumer is looking for a specific product or service.

For more information on SEO, schedule an analysis. 

Remember, if your website is icky, call Rikki!

Website Templates

What is a Website Template?

A website template is a preformatted website with pages, graphics, and content strategically formatted based on an industry. All you need to do is personalize it for your business. It’s simple!

Can a Template Work for you? 

Yes, it may. Do you feel comfortable editing text and images? Our new Oasis web solution comes with unlimited technical support. Gather your content and call tech support. They can assist you 24 hours a day, 7 days a week. Take as much time as you need getting your website up and running. 

As a business owner you want to cut costs wherever you can. Purchasing a website template is a great way to save. We offer over 100 templates based on the most popular industries in different colors and layouts that coordinate with your brand. We also offer blank templates for unique businesses. 

Click here to take a template for a 15-day FREE trial. 

And, remember, if your website is icky, call Rikki!

Check out some of our sample websites:

What's the Difference Between Search Engine Marketing and Search Engine Advertising?

 Search Engine Marketing vs. Search Engine Advertising

Our team hears this all the time, “I want my website to be first on a Google search.” And, the magic answer is...this is possible and involves a lot of different aspects. If you are willing to do it yourself, the first thing you must understand is search engine friendly keywords, meta tags and meta data. 

If you already have a site on Oasis, our site promotion capabilities help you gain exposure on the Web by guiding you through the optimization and search engine submission process. Our site statistics detail which search engines generate the most traffic to your site, which keywords result in the most hits, how many hits your site receives, which pages your visitors view and much more.

Our team offers two (2) different packages to help get your website optimized for Google (as well as other search engines). 

Package #1

Local Organic Search Package

This package is designed for businesses with just one location or a smaller local service area. Our team will discuss your desired reach and take it from there. Using our built-in tools, we will conduct Search Engine Optimization (SEO) tasks related to keywords, page titles, page descriptions, headings and other ways to make your site stand out.

Package #2

Regional Organic Search Package

For businesses with multiple locations or a larger service area, we offer our Regional Organic Search Package. Our team will discuss your desired regional reach and take it from there. Using our built-in tools, we will conduct SEO tasks related to keywords, page titles, page descriptions, headings and other ways to make your site stand out. Since content is critical for SEO, we'll also write 1,000 words to help optimize your site.

Google is a verb and everyone is Googling for answers. Google Ads work well with organic SEO. With both in place, your website will get more traffic and rank higher. Google Ads lets us work around popular business types and keywords. Many large businesses use Google Ads and see large returns on their investment. So, if you want to compete, you can. Our team provides three (3) different packages depending on your goals and your budget.

Let Webgirl Technology take control of the sometimes-confusing area of SEO and show you how it can work for your business.

As always, if your website is icky, call Rikki!

How to Monetize Your Blog

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READY TO GET PAID FOR BLOGGING? 

Are you an influencer already earning and ready to take your income to the next level?

Team up with us and get connected to one of the most successful affiliate programs.

A great man once called ecommerce “the mall without walls”. Now, in 2020, in the era of a global pandemic, ecommerce or online shopping is the only way many people get clothing, crafts, supplies, and food. It’s time to capitalize on your social media following and help share the best products every household uses on a daily basis.

Monetizing your blog/website has never been as easy as this. Email me now to get started. It’s a simple process:

• Watch the video. 
• Register for your Publisher ID 
• Select Products 
• Publish 
• Earn 

Get Started Today!

Use our widget wizard and sidebar for easy integration! Realtime product information is integrated for a better customer experience. Click here to watch a video about our Affiliate Publisher Network. Email me for a simple registration.


Earn as much as 15% revenue share on our branded products. Our Link Generator tool automatically adds your Publisher ID to the link ensuring you get credit for every sale. Our Chrome extension tool makes it effortless to find products and add them to your blog, website, email and more.

Ready to get started? Click here to review the products you can offer. Focus your product search on our exclusive brands for higher revenue share. Our exclusive products make it easy to attract customers who are already shopping, working, and socializing online.


Keep your income pipeline full by continually offering products that consumers are looking for.

How Does Google Ads Make My Business Money?

Google Ads are not free, but a well-organized campaign can see the growth and cash coming into your business within a short time. This blog post tries to simplify how Google Ads work.

Let’s start with “What is Google?”.

Google is a search engine and has more than 90% of the global search market share. This is why Google is the king of search engines and why every business wants to come up first on Google Search. There is no way to guarantee that unless a business is fully invested in paid Google Ads as well as organic Search Engine Optimization SEO.

What are Google Ads?

Google Ads is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

Did you know Google Adwords became Google Ads in July 2018?

How Much Do Google Ads Cost?

Google Ads work for all businesses small, medium and large! Google is a very profitable business. Large businesses would not drop millions of dollars on advertising unless they see a ROI.

The key to seeing the return on your investment is learning how Google Adwords works and communicating with your Google-Ads Specialist. I always recommend a 15-minute monthly conversation to review Google Ads Summary. Please don’t let your campaign just run on auto-pilot.

Many businesses say “We have organic SEO so we don’t need to Pay Per Click” (PPC)…Not True! Many case studies prove that paid search compliments organic SEO and helps boost ROI.

When you want to target new keywords in organic search, it can take a long time for your content to rank (like 6 months or more). But you can target new keywords with PPC right away and determine very quickly if they’re profitable keywords for you.

Google Ads work. Google Ads is an affordable form of advertising that allows for targeting qualified, in-market prospects, and if managed correctly, it can deliver strong Return on Investment (ROI), helping your business grow. Even if your online presence from SEO is excellent, research shows that adding in Google Ads advertising produces significantly more clicks from search.

If you’re a do-it-yourselfer, check out our Sales and Marketing e-Learning platform.

There are many parts to Google Ads. Our specialists will guide you through the Ads process, taking care of subjects like account creation, campaigns, budgets, networks, mobile device targeting, geographical targeting and much more. Expect a monthly consultation and report detailing exactly where your hard earned marketing dollars are going.

Google Algorithm Updates

In November 2019 and January 2020 Google updated their algorithm. These updates had significant impacts on search engine results. Everyone knows that Google routinely makes small changes to their search engine algorithm, and they occasionally make significant changes as well called Core Updates. 

Google’s new algorithm measures a website’s relevancy differently than before and this changes every website’s search engine performance for desired keywords.

The key to ranking well on search engines is to remain focused on providing content that is the most helpful to consumers.

Keep the following in mind when creating content:

·         Is the content original and helpful?

·         Is the content well-researched?

·         Is it well written and error-free?

·         Does it provide value?

Content is just one piece of the new Google algorithm update. There is another criteria called First Glance. This addresses unique pages on your website including your About Us page, links to listings, review sites, and other industry-related websites.

Google, like all other technology, is constantly changing and evolving, as should your website. Call for a FREE demo on how we can help your website rank better. Every business wants to be at the top of a Google Search, but you have to know how to make it happen.

As always, if your website if icky, call Rikki!

What is Social Media?

Do I Really Need to be on Social Media?

Social Media are websites like Facebook, Instagram, Twitter and Pinterest. These websites have become incredibly important to communication channels for sharing information and staying in touch.

Did you know that millennials check their phones more than 157 times per day?

Americans spend an average of 5.2 hours per day online with the most popular activity being social networking.

20 years ago, people went to printed periodicals for up-to-date news and referrals, but today they go to social media which is why businesses need to have a social media strategy.

There are 1.65 billion active mobile social accounts globally with 1 million new active mobile social users added every day.

85% of customers expect businesses to be active on social media.

71% of customers who have a good social media customer service experience with a brand are likely to recommend it to others.

So, my question to use is....
Why aren't you on social media?

For more information on our social media packages, contact me, Rikki at (443) 871-9227.

And, remember, If your website is icky, call Rikki!

Can you Show me Example Websites?

Before you decide to work with a web design company, you should ask to see some example websites. The first question you should ask the company is, “Is this a template?”.

Webgirl Technology creates CUSTOM websites designed to your vision. We work closely with our clients to help them select the layout of their website. Before we begin the design process, we conduct a series of meetings to discuss colors, fonts, content, images and more.  Our specialty is custom.

Here are some sample websites created by our team:

Webgirl Technology believes the best example website, is the website you’ve imagined in your mind. It’s important that you show us what you are looking for. What do you want people to see when they first come to your website?

Sample websites are a great way to see work that Webgirl Technology’s team has done. However, the best example we can see is the one you are proud to send your customers too. 

Shop Local: Big Results: Little Effort

Webgirl Technology is proud to announce a new program,

SHOP LOCAL!

The SHOP Local Program is offered through our partnership with Shop.com, which is one of the Top 100 ecommerce sites in the world, generating billions of dollars in revenue by selling over 40 million products. The SHOP Local Program will allow you to tap into Shop.com's existing customer base, among other benefits.

BENEFITS

• Access to more than 6 Million loyal customers!

• Tap into our powerful network of 180,000 independent distributors who will help drive new customer acquisition and transactions to your business.

• Pay As You Go. No risk marketing = No upfront costs or monthly fees. Only pay commissions on actual transactions referred via SHOP Local.

• Leverage SHOP.COM, one of the Top 100 e-commerce sites in the world, generating billions of dollars in revenue by selling products into almost every county on earth.

• Drive local foot traffic to your store today with SHOP Local now and increase sales.

• FREE inclusion in all SHOP Local marketing opportunities and event marketing to our customers and independent distributors!
• No hardware or software needed. No staff involvement or training. No changes, just additional revenue!

For more information about the program, or to register, contact me!

And, remember, if your website is icky, call Rikki!
(443) 871-9227